How Much Does Magento Ecommerce Cost?

How Much Does Magento Ecommerce Cost?

We are often asked this question many times a day via incoming enquiries from retailers and B2Bs. And there’s no hard and fast answer, although we can provide some ball-park numbers and some early cost estimates prior to going into a more detailed specification and formal proposal. The reason why there is no fast-readymade answer […]

Google Launches Free Google Attribution

Google Launches Free Google Attribution

Google announced in May 2017 its intention to offer a free version of Google Attribution. Firstly, let’s deal with what Attribution is in layman’s terms.  The attribution model is a set of rules that determines how and when the credit for conversions and sales is determined during each touchpoint through a buyer’s conversion path. Previously, […]

It’s High Time To Join The Mobile Revolution!

It’s High Time To Join The Mobile Revolution!

In the digital world, things are always changing fast, but one thing that’s become extremely clear in recent years is that mobile is king and the days of predominantly desktop ecommerce are numbered. And it looks like the UK is at the forefront of this movement. According to a recent Criteo report from 2016, UK […]

Mailchimp Now Offers Free Marketing Automation For All Users

Mailchimp Now Offers Free Marketing Automation For All Users

Good news for Mailchimp users on the Forever Free plan! The email marketing provider has announced earlier this month that they have made their email marketing automation services free for all users.   As email marketing remains a strong channel for retention of existing customers, improving engagement and driving sales, being able to add automated emails to the mix […]

The Evolving Landscape of B2C Ecommerce

The Evolving Landscape of B2C Ecommerce

Are you embracing the latest commerce solutions? Retailers nowadays rely very heavily on their online store and its mission critical for acquisition of new customers and retention of existing customers and we are certainly seeing increasing demand from retailers who want to upgrade and replatform their commerce infrastructure to continue to evolve and grow their […]